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Webinar: Partner Onboarding Done Right: Creating a Scalable Ecosystem Model

Webinar Presented through: Association of Strategic Alliance Professionals

Recorded: Thursday, April 30 at 12:00-1:00 PM ET

The contract has been signed and the kick-off is scheduled – now what? The partner onboarding process is oftentimes the "make or break" moment in alliance partner relationships. Watch to discover how Ultimate Software transformed their partner ecosystem by standardizing their partner onboarding through repeatable, measurable templates that allow for scalable growth. By optimizing this process, they were able to gain insights into their entire partner portfolio, identify which partners were at risk or tracking behind on goals, and enhance their partner experience.

This webinar will included an overview of best practices implemented as well as tools and tactics to use for improving your own partner onboarding process. While each alliance program is unique, you'll leave with actionable techniques to:

  • Improve your go-live date predictions through trackable processes which improve forecasting

  • Gain insight into how to assess your current process and optimize through standardization

  • Set benchmarks and collect data across your portfolio to measure progress and improve transparency to key stakeholders



Ginny Drinker Director of Strategic Alliances, Ultimate Software

With nearly 15 years of experience in the human capital management space and a focus on strategic alliances for the last decade, Ginny's business development, product, and strategy expertise helps technology companies drive demand generation, innovation, and customer satisfaction to reach strategic objectives.

As the director of strategic alliances at Ultimate Software, Ginny oversees all partnerships with companies that have a complementary product and are integrated with UltiPro. In just five years with Ultimate, she's grown the Ultimate Partner Network by more than 70% and the number of integrated solutions by more than 75%. Today, more than 60% of Ultimate's customers are using one of those integrations.

Ginny is a graduate of the University of North Carolina at Chapel Hill and has an MBA from the Citadel. When she's not working, you'll find her spending time with her husband, two small children, and two dogs, on the water, traveling, or with a good book in her hand.

Jason Seiden Change Communications Consultant, Jason Seiden LLC

Jason is a communications consultant who helps organizations accelerate and sustain the adoption of new behaviors. His 20+ year career story includes chapters as exited entrepreneur, first LinkedIn-certified service partner in North America, and—once upon a time—Executive Producer of

Mike Psenka CEO, Moovila

Mike founded Moovila in 2012 to create technologies that would enable the next stage of digital transformation in work. In addition to core business strategy and day-to-day operations at Moovila, Mike is heavily involved in platform architecture and design.

Prior to Moovila, Mike founded eThority, an award-winning business intelligence and analytics company. In 2011, he sold eThority to Equifax where he led and scaled the business into a segment leader in the compliance arena for Equifax. He graduated from Princeton University with a degree in Mechanical & Aerospace Engineering and holds multiple technology patents related to the products and services produced by his companies. Mike is married with four children who also happen to be the best people he knows.



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